Sita Bell Ethical Fashion

In everything we do, there is relationship; 'Sambhanda.' This imprints the standard of work through the production process, working in line with scriptural standards of morality to create a genuine ambiance with my associates. Sambhandha relates to the mood of the company, and reflects in the garments. The cotton has been organically grown, handwoven in South India, and sewn in a small factory owned by a mother of two in Chennai. We support small companies and villages in India who are struggl

Inspiration from the 16th century Mughal Royal Court in Rajasthan, 18th and 19th century Regency and Victorian clothes, and Austrian country wear. These varieties inform the feminine shape flattering the waist and revealing in modesty, delicate detailing and folds of graceful cotton and silk. The class, femininity and motherhood of the 1950’s is celebrated, the arts and poetry of the Persian Mughal Empire inspire with words of wisdom and love. Devotion to dance, Mystic understanding

Philosophy and Inspiration Every individual is part and parcel of divine force whether one accepts it or not. If we choose to connect with our true self, which is not manifested by our material surroundings but an eternal being with a natural loving propensity, then we can discover and offer our service to the divine in gratitude, and to others. This is Bhakti. Bhakti is a way of life that reflects through the designs. A stream of modest collections, which exemplify simplicity, quality and ex

We believe that there is a natural power within women that is forgotten. We forget that the power lies in our natural position, yet we have forgotten what that is like and how to express it. Women are born creators and lovers. Just by their grace and modesty, they can command the deepest respect. Unconditional devotion, surrender. Connection and emotion. Expression with delicate meaning. I design for the woman who no longer wants to feel ashamed of being modest or motherly. She is no

Designs are developed and carefully refined in the quaint and casual world of Sita Bell amidst the graceful countryside in the North of London. Sita explores traditional and timeless techniques of sewing and designing.

Supporting eternal crafts and communities